Optimize its positioning in search engines organicall

One of the biggest goals of companies that invest in  Digital Marketing  is to reach the top positions in search engines — after all, who doesn’t want free clicks and more visitors to their site?

But in a world as fierce and competitive as the Internet, making your website stand out among the millions of pages on the web seems like an impossible task. And I say it seems because it really isn’t.

However, being on the Internet is not enough to

ensure that your website, e-commerce or blog  spain phone number data gets a place on the first page of Google: it is necessary to invest in a specific strategy to optimize results and ensure that your business achieves good web positioning for the most important keywords in its segment.

With SEO or Search Engine Optimization, you can make your website appear in relevant searches, connecting your content with people who are looking for products or services like the one you offer.

It’s the perfect operation!

But you should know that doing SEO

requires a lot of study to understand terminologies, build strategies and apply practices that take you to the top of Google results pages .

Don’t worry! Whether you want to take your first steps into the world of search engine optimization, or you want to refresh your knowledge, in this complete SEO guide we will explain everything you need to know about the subject.

In this article you will find:

Read carefully and become a SEO specialist!

What is SEO (Search Engine Optimization)?

SEO is the acronym for Search Engine advanced Google search operators you need to know  Optimization. It consists of a series of optimization techniques, disciplines and strategies that are implemented on the pages of a website or blog to improve its positioning in search engines.

This marketing strategy is essential for your company to gain prominence, visibility in the digital world and, consequently, more leads , clients and revenue for your business.

As?

Optimizing websites and blogs through the use

of techniques to improve the web positioning of your pages and positioning your company in the first results of Google, for example, increases (and a lot) your business opportunities.

After all, 90% of people who search on Google only click on the results that appear on the first page of the search engine.

The main objective of SEO, therefore, is to el leads  increase the volume of organic traffic and ensure more visibility for web pages.

What is the difference between SEO and SEM?

We do not want to leave out of this article a topic that causes a lot of confusion among professionals who are starting out in the world of Digital Marketing and this is the difference between SEO and SEM.

Although at first they may seem to refer to similar actions given the similarity of their acronyms, you should pay close attention because they refer to completely different actions. Let’s look at them one by one.

SEO = Organic positioning

As you may already know, SEO refers to all those  el leads actions you can take on or off your website to y. This last point is key since organic means “non-paid” .

With an SEO strategy, you don’t pay Google or any other search engine to gain positions in the SERP. It’s your valuable content and optimizations that earn those spots in their own right.