We also recommend including the keywords you want to target in the description tag . This is not a measure to display your site at the top of search results, but it has the role of explaining what kind of site it is, and it is also an item that is displayed on the search result list page, so users will read this description to decide whether or not to click.
Make the title tag and description unique
Be careful not to use the same wording on all pages. There are two reasons for this. The first is that what each page is about varies from page algeria phone number data to page. So you can take measures using compound keywords called long-tail keywords even on lower-level pages. The other reason is that in the “HTML Improvements” menu of Webmaster Tools. Setting the title and description with the exact same. Wording is listed as an improvement item. Which is thought to encourage search engines to make all pages unique as well .
Setting canonical tags
If the site structure or system was designed, URLs with dynamic parameters may be generated. Or there may be multiple identical pages with how to understand the donor or without. In this case, if multiple pages are indexed. The search engine’s evaluation will be distributed by the number of pages. To improve this, you need to use a canonical tag for all pages you want to canonicalize. And index them as one page. The canonical tag is easy to set, as it only needs to be written in the head tag.
Setting the h1 tag
The hx tag corresponds to the heading of a book, and is said to be the part that search engines refer to when analyzing the page. Among them, the h1 tag is considered particularly important, and it is recommended that you write it with text that fresh list includes the targeted keyword . Also, many sites specify this h1 tag as the logo in the upper left corner of the site, but it is considered better not to do this. The reason is that if it is specified as an image, search engines will not recognize it, and specifying a logo will result in the content being common to all pages.