SEO—short for search engine optimization—is about helping search engines understand your content, and helping users find your site and make a decision about whether they should visit your site through a search engine.
Being Found for a Search Can Impact Your Revenue
The organic search channel drives more australia phone number data than 50% of traffic to a website on average (and up to 64% for B2Bs). Organic search is also responsible for up to 59% of revenue over other channels.
Establish Your Expertise and Authority on a Topic
Google places more value on websites with high expertise and authority, and a well-written article is one of the key ways to demonstrate this.
High quality MC [content] shows evidence why is it so difficult to find of effort, originality, talent, or skill. For informational pages, High quality MC must be accurate and consistent with well-established expert consensus when such consensus exists.
-Google, Search Quality Rater Guidelines
Delight Your Audience
SEO articles can result in things like return visits to your site, more time on your site viewing other content and conversions.
Creating compelling and useful content will likely fresh list influence your website more than any of the other factors discussed here.
Users know good content when they see it and will likely want to direct other users to it. This could be through blog posts, social media services, email, forums or other means. That can also translate to relevant links to your site, another SEO factor.