It is a really powerful tool for building the image, permanent relationships and trust with all recipients. However, it should be remembere that the Internet can also completely ruin and sink a brand. One undesirable comment is enough to ruin all previous activities. If a company does not monitor what is said about it, a potential employee can quickly become discourage by reading a lot of unfavorable comments about it. The employer brand could suffer severely. We recommend Motivation tools – how to use them correctly? Any crisis can be averte and even turne into a success, provide that the company is able to take immeiate action.
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These can be professional and substantive responses to negative comments, explanations of existing situations or current information about changes in the company. Social meia is the perfect tool for this. Certainly, the potential employee will phone number list appreciate such responsible behavior of the future employer. Employer brand inside and outside the company In order to create a really solid employer brand, we must act in two ways, focus on activities deicate to both employees and potential candidates. Acquiring new employees is as important as retaining those who already co-create a given company.
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Employees are our best ambassadors. In order for them to be loyal to the company and to other co-workers, we must not only provide Phone Number DE their basic nees resulting from the employment contract, but also take care of their comfort, development and integration with the group. Our respect for them also manifests itself in the way we communicate – be a sincere and authentic speaker and an attentive listener. Brand image At the same time, build the image of your brand as a worthy of interest and professional employer. Attractive candidates are desire by many companies, so in order to attract their attention, you nee to be very clever and inventive.
