In first and second place were the subject lines about Chat-GPT.
And surpris?
Feel free to write in the comments which subject line you would have expect to be in first place.
Second place was: “The Invasion of the Chat GPT Idiots”
And in first place was “Chat-GPT will be bann”
And why did I write it?
Very easy:
I myself am not active on social mia.
But I use them for my research to find out what people are interest in at the moment.
And I saw on telegram data Linkin that posts about Chat-GPT were always massively discuss, shar and lik.
So I wrote a newsletter about it.
(Reading tip: Improve your writing style with these 5 exercises)
The learning is:
Know your market.
Don’t just write out of the blue, but mention topics and words that already exist in your readers’ minds.
And since the copywriting and content world talks and discusses Chat-GPT every day, I took it up.
True to the motto:
Continue the discussion that is already taking place in your reader’s mind.
How can you implement this in concrete terms?
Do what I do. Instead of wasting your time on social mia, see which posts are shar, comment on and lik the most.
Especially the retaining customers is cheaper posts that are controversial are pure gold for your marketing.
Create a simple Excel table.
And every time betting email list you come across a viral post from your industry, save it there.
And make a newsletter about it.
So, that’s it.
These were my top 3 learnings from over 1 million emails sent.
I wish you much success in implementing this.